Got a product problem?
Let's turn it into something people actually want to use.
Jesh Negi is a Sydney-based product designer and developer who helps startups and small businesses turn complicated product problems into apps and websites that are easy to use. The work covers product strategy, UX/UI, mobile apps, websites and AI tools.
13+ years of product experience.
What brings you here?
Pick the one that fits.
What's keeping you up at night?
Skip the services page. Tell me what's going on and I'll suggest where to start.
What's wrong with your product?
Sometimes the product works fine and the experience around it doesn't.
When you need more than a designer.
I run an independent product design and technology practice for companies that need experienced product design, UX/UI thinking, or help turning an idea into a working product.
Tools I work with
I don't start with screens.
I start with the problem, the people, the constraints and what we're trying to change.
Problem
The actual problem underneath the feature request.
Understand
The people who will use it and the constraints they work under.
Explore
A wide look at how this could work, before narrowing to one direction.
Decide
The smallest version worth building, and why, decided before a single screen exists.
Design
How it should feel to use, shaped in detail once the direction is set.
Build
From here, design, prototyping and engineering run in parallel.
Learn
Test with real users before scaling up.
Work I've shaped.
Product work across UX, UI, mobile and web, plus independent experiments. Each piece is labelled as a client project or my own product.
Lab
Ideas I'm exploring and testing. Each one is labelled as a concept or an experiment.
AI × Tradies
Can AI help Australian tradies manage customer enquiries?
AI × Rental
Can AI make renting a home less adversarial?
AI × Personal Finance
Can financial complexity become a conversation?
AI × Home Buying
Can an AI assistant simplify the home-buying journey?
Future of Mobile Banking
What should banking feel like in 2030?
Future of Poker Tools
How can AI improve decision-making without replacing the player?
Building NegiFlow
I'm also building NegiFlow, a venture working on AI agents and workflow automation. The aim is to help businesses hand repetitive work and complex processes over to AI systems that do the job reliably.
I'm Jesh.
A product designer who also builds.
I'm Jesh Negi, a product designer with 13+ years of experience turning complex business and customer problems into digital products.
I've spent most of my career working inside organisations alongside product, technology and business teams.
Now I work independently with companies that need experienced product thinking, UX/UI design and someone who can build what gets designed.
Experience compounds.
0+
Years of product experience
I learned the job by working on real product problems. I'm based inSydney, Australia and work with companies wherever they are.
Have a product problem?
You don't need a polished brief or a pitch deck. Tell me what's going on and we'll start from the problem.